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about me

I am a seasoned product marketing leader with over 15 years of driving market-leading growth for investment management, wealthtech, and B2B SaaS companies. As Associate Vice President and Global Head of Marketing at Nasdaq, I built and led a team of 15+ marketers across three continents, contributing to a $150M ARR SaaS business. In that time I also spearheaded the creation of the first product marketing function and revamped the demand generation engine. Prior to that, I led successful go-to-market strategies for Nitrogen Wealth, Invesco, and Altegris, including the marketing team for Invesco’s first closed-end fund IPO in over a decade, which secured over $250M in seed capital.

brian Carroll

Founder & CEO

I am a devoted family man, finding joy in supporting my daughter's Stingrays cheerleading team alongside my wife Carla.  But in the dynamic world of B2B SaaS, I'm all business. My data-driven approach, honed by an MBA from Kenan-Flagler and Level V Pragmatic Institute certification, fuels the delivery of marketing strategies and programs that drive revenue and growth.

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​The Gray Carroll Difference

I don't just crunch numbers and craft strategies, I take a personal touch and dive deep into your business, understanding it with the same care and dedication I pour into my family. Your success is my passion, and I'll work tirelessly to make your vision shine as brightly as a perfect cheerleading routine!

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